Besser Company was one of more than 850 companies from 36 countries that exhibited at Saudi Build 2014, the 26th International Construction Technology and Building Materials Exhibition, in Riyadh, Saudi Arabia. The show, the largest business to business construction fair in the Kingdom, provided an ideal networking platform for over 22,000 industry professionals to view the latest products, services and trends in the Building Materials & Equipment, Architectural Finishing Products, Stone, Marble and Granite Products, Construction Tools and Technology, Engineering Services, Infrastructure Materials, Security & Safety Systems industry sectors.
The walls of the Besser booth showcased our complete product line: our full range of pipe and concrete products machines, curing, 24/7 support and training. Concrete units showed a sampling of the wide variety of products that can be produced using Besser equipment. Besser was represented by Marwan Mizher, Regional Sales Manager, Mike Munro, International Sales Manager and Duane Rondeau, Director of International Sales & Applications Engineering.
During the four day trade fair many current customers from the region spent time in our stand learning what’s new at Besser. Building materials are in high demand as the Saudi economy is growing rapidly even though the price of oil has fallen recently. Recent statistics show that Gross Domestic Product growth is over 4%, not including oil and gas.
“The show was a success; we were busy in the booth and after show hours hosted meetings with prospects in our hotel,” commented Duane. Solid leads for block and pipe equipment were generated from existing customers and from new prospects.