The Big Show Generates Big Results

Besser exhibited at The Big Show in Oman from 30 March – 2 April 2015. This building and construction-focused show was the largest in their 12 year history, boasting more than 300 exhibitors from 15 countries including China, India, Germany, Turkey, Italy and Iran. Besser was the sole company from the USA at this event. Our booth was staffed by Mike Munro, International Sales Manager and Henry Weber, Regional Sales Representative. The duo met with current customers and prospects during the four day fair. According to Mike, “Our stand was the best looking and busiest of all in our product category.” Besser producers are enjoying increased sales. Construction projects are requiring 8” solids, cored block, pavers and kerb units. The country of Oman is employing a strategy to create a more open and liberal Islamic state. The government has embarked on $78 billion of investments in major infrastructure projects. The booming building and construction industry is why we chose to exhibit at this show even though there is uncertainty surrounding the impact of falling oil prices and the region’s political instability. Show schedules around the globe vary tremendously. The Big Show was open daily from 4:00 PM - 10:00 PM, this allowed plenty of time for Mike and Henry to visit customers and prospects throughout the day. As they expected, the producers they met with were very busy including OCP in Seep, site of the very first Besser machine supplied in Oman. According to the company’s CEO Ashok Borkar, “The units produced by this V3-12 are the best in the region.” The duo also paid a visit to the newest Besser equipped facility, Al Turki’s plant in Misfa, where we are in the final stage of installing a V3-12 Vibrapac, Easy Blend Batching, Multi-Spade Besser-Matic and cubing machinery. For more information about The Big Show visit www.thebigshow-oman.com.